One year after political ads
were switched off in Europe.
Hi, I’m Sam.
A year ago Meta and Google switched off political and social-issue ads across the EU. Campaigns didn’t stop campaigning. They found other ways, and most of what they learned hasn’t been written down.
I’m writing an article about it, and I’d love to hear from the people doing the work: parties, NGOs, movements, institutions, organisers. In the UK too, where issue-based ads are increasingly restricted and the question is the same: what works when you can’t just pay for reach?
A short call or a quick email. Off the record unless you say otherwise, and no figures needed. I’ll share the results with everyone who contributes.
Sam
Some of the organisations we’ve worked with
What I’m asking
Micro-influencers/Creators/Community organising/Door-knocking/Events/Town halls/WhatsApp groups/Telegram channels/Email/SMS/Newsletters/Podcasts/Earned media/Partnerships/Unions/Faith groups/Local radio/Direct mail/Posters/Merch/Relational organising/Volunteer networks/Live streams/Memes/AI-made content/Chatbots & agents/Search/Connected TV/Programmatic/Petitions/Owned lists/